Market Expansion & Growth Strategy

As WeWork India looked to expand, I spearheaded the data analysis that would guide the strategy. By turning raw market data into a clear narrative of opportunity, I designed an expansion plan that directly led to a 50% surge in growth across five key metropolitan markets.

Product Launch & Market Capture

Spearheaded a cross-functional collaboration with Product and Growth Operations to launch a new, market-differentiating hybrid-work solution. My role involved defining the value proposition and go-to-market strategy, which ultimately captured an additional 5% of the SMB market within the first two quarters.

Data-Driven Leadership & Reporting

Empowered data-driven leadership decisions by designing and deploying interactive Tableau dashboards. These dashboards visualized real-time KPIs, including member churn, pricing elasticity, and occupancy rates across 50+ locations, which reduced the time required for strategic decision-making by 80%.

Operational Efficiency & Automation

To address the critical need for increased productivity and reduced inventory errors, I led the automation of sales workflows in Salesforce while simultaneously implementing a real-time dashboard for inventory visibility. This solution directly contributed to a 60% boost in sales productivity and a 70% reduction in inventory discrepancies, streamlining operations and improving accuracy across the organization.

Pre-Launch Strategy & Occupancy

When WeWork prepared to launch HQ 27 and Eldeco Centre, I designed tailored pitch decks and proposals that resonated with prospective members, highlighting the unique value of each location. This proactive strategy helped secure 50% occupancy before the doors even opened, demonstrating the power of data-driven storytelling and targeted market engagement.